Implementing Pixel in Adwords Campaigns
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Updated: 08/19/2019
Article #: 132
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To implement the pixel in an Adwords campaign follow the steps below:
1. Modify the pixel, that you've created in the Roy Morgan Audiences Dashboard by adding "&px=a" at the end of the pixel. See the example below:
Original pixel:
" <img src="//pixel.roymorgan.com/stats_v2/Tress.php?u=AbCd0EFgh1&ca=10000000&a=10000000&cr=10000000&pl=1000000000&af=100000&cb=%%CACHEBUSTER%%" style="display:none"/> " Modified pixel:
" <img src="//pixel.roymorgan.com/stats_v2/Tress.php?u=AbCd0EFgh1&ca=10000000&a=10000000&cr=10000000&pl=1000000000&af=100000&cb=%%CACHEBUSTER%%&px=a" style="display:none"/> "
2. Complete the attached 3PAS form, and then go to https://support.google.com/adwords/troubleshooter/6162023?hl=en&visit_id=1-636283516017178136-1235820879&rd=1#ts=6162048%2C6162062%2C6162068
Complete the form and submit with the xls.
Important points to note - you are implementing a pixel, it is SSL
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